Content Production

68th FIFA World Congress Welcome Party

Client
FIFA
Industry
Sport
Service
Content Production
Year
2018
Brief
For the 68th FIFA Congress in Moscow, the traditional gala-dinner format became a journey through Russia. The night took 1,500 guests through each of the World Cup host cities over the course of the evening. The food, performers and set design at every stop came from that region, themed around 'The FIFA World Cup Express' and produced with Russian creative teams in each one.
68th FIFA World Congress Welcome Party
Backstory

For the 68th FIFA Congress in Moscow, we set out to create an opening celebration that reflected the local setting and showcased a sense of place.

My role bridged creative and logistics: I contributed to the early development of screen and stage content, helping shape a clear visual narrative for the event. I also oversaw critical aspects of the on-site tech setup, from internet connectivity to radio communication systems, making sure everything ran smoothly behind the scenes.

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