All projectsVCCP / EasyJet
Digital Experiences

easyJet — Un voyage sur la Côte d'Azur

Client
VCCP / EasyJet
Industry
Aviation
Service
Digital Experiences
Year
2017
Brief
A live experience in London for easyJet and Atout France, built around a vintage carousel that brought the Côte d'Azur to life through Nice Carnival, the Antibes Jazz Festival and Cannes Film Festival. The whole thing was streamed live on Facebook as part of the campaign.
easyJet — Un voyage sur la Côte d'Azur

/ Results

300+
Guests in person
14K
Organic Live views
500K+
Total video views
38.6M
Editorial reach
Backstory

In early 2017, I led livestream production for easyJet's Feel Côte d'Azur campaign, a one-take, one-camera broadcast streamed live on Facebook as a key part of their digital engagement strategy.

Working alongside VCCP and The Department, I managed the full production process, from technical setup and crew hiring to budget management and supplier coordination. Everything had to come together seamlessly to deliver a polished live moment that matched the energy and ambition of the wider campaign.

One of the biggest challenges was ensuring stable connectivity and infrastructure in a live outdoor setting, where we had one shot to get it right. With no room for error, I designed a workflow that balanced creative direction with robust technical delivery, all while keeping post-production tight and turnaround quick.

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